Information Overload and overpriced media monitoring are now a thing of the past! We are thrilled to announce that the Filtrbox media monitoring service is now available to the public. The service emerges from private beta today with an entirely new user interface and a number of new features.From the press release…

Filtrbox (www.filtrbox.com), the media monitoring service of choice for savvy professionals, today announced a disruptive new media monitoring service designed for business professionals that rely on the Internet for gaining knowledge and a competitive edge.  The beta release of the service has been embraced by thousands of users and has received worldwide acclaim across the blogosphere.  Now the service is available to anyone wanting a streamlined solution to monitor, analyze and share content with peers.  Filtrbox eliminates the need for multiple tools reducing cost while increasing productivity. (read the web release here)   

What’s New:

• Entirely new Flex user interface
• Additional sources, including twitter and FriendFeed monitoring
• Search, Sort, and Preferences
• iPhone formatted Daily Briefing emails
• Flagging of important articles
• Google Alerts import
• Drag and Drop Filtr management
• Pro and Team subscription versions
• Content widgets based on custom RSS feeds
• More…

Filtrbox has also announced three versions of the service:Filtrbox: 5 Filtrs and 15 days of article history - FREE! Filtrbox Pro: 25 Filtrs and 45 days of article history - $20/monthFiltrbox Team: 100 Filtrs and 1 year of article history, 6 users - $100/monthSign up today at http://www.filtrbox.com (no CC required!). We hope you’ll agree our easy-to-use rich web application and powerful monitoring features help address information overload and provide a compelling, cost-effective media monitoring solution for anyone who needs to stay in-the-know and on top of their business, competition, or market. Work smarter, save time, and let Filtrbox do the work of monitoring the world’s information for you.For a quick overview, just check out the updated screencasts!

Something happened today that turned out to be a great example of the value of Filtrbox, and it didn’t hit me until after it happened.

We are quite busy over here these days, but I still want to be participating in the key conversations online that have to do with information overload and noise control. Ironically I was prepping for an important call and running thru my Filtrbox account when this article from ReadWriteWeb caught my eye in the dashboard (high ranking, from today). I clicked on the article and then left it up in a tab since I had the call in a few minutes. I came back an hour later and posted a comment. Then one of our users posted a comment giving us a nice plug. Thanks Danny!

The whole discovery-reading-commenting process took me less time than its taking to write this post, and I was able to 1. engage in the conversation about information overload and 2. inadvertently get an independent endorsement for Filtrbox out of it. I would have never gotten to this article if my only mechanism was to subscribe to the RRW RSS feed, because I’d already be thousands of articles behind…I don’t have time to manually search for information overload every day, and I don’t want to comment EVERYWHERE - just on the blogs that have high viewership (and high FiltrRank scores). This is a good example of noise-control at work - I didn’t miss the important post and was able to comment quickly, but I did not have to manually sift through hundreds of articles to find it.

Here’s the article (comments are at the bottom of the post) from ReadWriteWeb on Information Overload. http://www.readwriteweb.com/archives/info_overload_what_can_we_do.php#comment-58274