You may have noticed banner ads in the header of your Daily Briefing emails from Filtrbox lately. We introduced these about a month ago and are now on our 3rd sponsor. We had a few reasons for doing this…

• Filtrbox Daily Briefing emails go out to thousands of professionals every day. These customized emails are widely read and highly anticipated by our users, so they are a great vehicle for communicating with an engaged audience.
• Experimentation - we were curious to learn how much click-through traffic the ads could generate, and what kinds of ads people like the best.
• Requests - we had received a number of inquires about sponsoring our Daily Briefings, and it was something we had hoped there would be demand for.

Note: If you are paid subscriber, your Daily Briefings are ad-free!

We don’t have an Ad page/rate card up yet, but its on the way. If you would like more information on sponsoring our Daily Briefings just drop us an email.

This week we are featuring Lijit as a sponsor. We use Lijit’s search plugin on the Filtrbox blog, and on a number of our personal blogs as well. Their blog search platform lets you deliver better, more relevant results to your visitors (better engagement) and you can now even advertise with Lijit. Many of our customers are bloggers and content producers too, so we think it will be a great match!

Tags: Advertising, filtrbox, lijit

This entry was posted on Monday, January 12th, 2009 at 7:37 pm and is filed under company news, product info. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.