Webinar Series: Blending social media and traditional marketing - presented by Filtrbox and Stage Two Consulting
Monday, September 14th, 2009When everyone’s a twitter about social media, how do companies adjust to the changing role of marketing in an era of social media vs. traditional marketing, interactive vs. traditional media, and real time consumer feedback? Does your company need to have a presence on Facebook? Should you be hiring someone to Twitter instead of using direct mail – or should you use both? Although some companies have embraced social media marketing very successfully many are still wondering where to even start, and how to integrate into existing programs.
Join us and Stage Two Consulting on September 18th at 1 PM ET/ 10 AM PT for a complimentary webinar— as we discuss how social media marketing and traditional marketing integrate, how your company can leverage social media, along with best practices, how to listen, monitor, engage and interact, with highlights of specific case studies.
During our 60 minute seminar you will learn how to build a basic framework for social media activities within your organization, as well as:
- The evolution of marketing
- Traditional marketing vs. Social media marketing
- Looking ahead - blending social and traditional marketing
- How do we get there?
- Listening, monitoring, engaging
- Everyone doesn’t need a Facebook page
- Opt in via Twitter: is Twitter the new Direct Mail?
- Micro Blogs
- Best practices
- Case Studies
- Q&A


