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Posts Tagged ‘facebook’

New Features: Facebook, Forums, Video and more added to Filtrbox G2

Tuesday, October 20th, 2009

facebookExciting news, Filtrbox just keeps getting better! We’ve improved the service by adding several important content sources, better article classification, source metrics on relevant articles and a new summary view that helps you spot trends more quickly.

Filtrbox G2 now monitors public Facebook Groups/Fan Pages, over a million forums (threaded conversation pages), YouTube, Flickr and more. This expanded source coverage will ensure you never miss a conversation regardless of where it starts. All of the relevant conversations are visible in your dashboard providing a single consolidated view for monitoring, alerting and engagement.

The system now classifies mentions into 7 content types to make it easy to see where the conversations are happening and search just the sources that are important to you. We have also added domain traffic data for relevant articles to help you gauge the distribution of each post.

The 7 content types are:

* News - mainstream news and editorial outlets.
* Blogs - weblogs, blogs, the blogosphere, etc. Filtrbox monitors over 25 million of them.
* Social - sometimes known as microblogs. This includes Facebook public data, Twitter, and FriendFeed.
* Forums - online groups and forums. These are sites that provide threaded discussion groups and are extremely popular with online communities and organized groups. We now monitor over a million of them!
* Comments - All mentions found in blog comments are put into this category, and tend to have COMMENT in the title to clearly identify them.
* Video - Filtrbox now monitors YouTube, and classifies mentions and comments that match Filtrs from known online video sites.
* Images - Flickr and other popular online image sites.

Here is a brief video overview of the new dashboard:

 

Webinar Series: Blending social media and traditional marketing - presented by Filtrbox and Stage Two Consulting

Monday, September 14th, 2009

When everyone’s a twitter about social media, how do companies adjust to the changing role of marketing in an era of social media vs. traditional marketing, interactive vs. traditional media, and real time consumer feedback? Does your company need to have a presence on Facebook? Should you be hiring someone to Twitter instead of using direct mail – or should you use both? Although some companies have embraced social media marketing very successfully many are still wondering where to even start, and how to integrate into existing programs.

Join us and Stage Two Consulting on September 18th at 1 PM ET/ 10 AM PT for a complimentary webinar— as we discuss how social media marketing and traditional marketing integrate, how your company can leverage social media, along with best practices, how to listen, monitor, engage and interact, with highlights of specific case studies.
During our 60 minute seminar you will learn how to build a basic framework for social media activities within your organization, as well as:

  • The evolution of marketing
  • Traditional marketing vs. Social media marketing
  • Looking ahead - blending social and traditional marketing
  • How do we get there?
  • Listening, monitoring, engaging
  • Everyone doesn’t need a Facebook page
  • Opt in via Twitter: is Twitter the new Direct Mail?
  • Micro Blogs
  • Best practices
  • Case Studies
  • Q&A

Sign up!